National Account Executive Wholesale - London
Campari Group today is a major player in the global branded spirits industry, with a portfolio of over 50 premium and super premium brands, marketed and distributed in over 190 markets around the world, with leading positions in Europe and the Americas.
Headquartered in Milan, Italy, Campari Group owns 25 plants worldwide and has its own distribution network in 26 countries, and employs approximately 4,700 people.
Shares of the parent company Davide Campari – Milano N.V. are listed on the Italian Stock Exchange since 2001. Campari Group is today the sixth-largest player worldwide in the premium spirits industry.
Role Overview
Campari Group is looking for a National Account Executive, to the join the Route to Market commercial team based in London, United Kingdom.
This role requires a commercially minded, customer and consumer focused individual with the ability to quickly build customer relationships and partnerships, to deliver strong sales across their account base, building insight-led business plans to deliver key commercial and brand metrics. In addition, the candidate will be able to deliver excellent consumer focused activation and evaluation.
The successful candidate will report into the National Account Controller Wholesale.
Key Responsibilities and Activities LWC / C&C Group focus:
Main contact Nationally for C&C Group / LWC Regional Sales teams for any POS support or financial support (connecting with relevant Campari sales contact)
Focus in London, Midlands & surrounding regions on engagement of wholesale field sales teams, hosting sessions to excite and engage them on Campari UK brands with Spritz focused distribution drives
Develop and maintain buyer relationships in order to increase business performance, develop sales opportunities and increase profitability. Secondary contact to National Account Controller
Develop and maintain marketing relationships to identify ad hoc opportunities for digital activity (social media / web banners) and event inclusion (online and brochure, linked to brand ABL activity)
Support in the development, management and implementation of joint business to ensure delivery of key agreed volume and value targets aligned to the commercial and business unit strategy
Liase with Catogery to consolidate the most useful consumer, customer insight and sales data for QBR meetings
Support on bimonthly promotion submissions & processing POS kit orders
Review effectiveness of promotions and brochure advert design – build recommendations for future promotional plans and new / bespoke activity
Responsibility for supporting the wider team on managing and developing our business on B2B and B2C Digital platforms across the channel
Support on trade show Logistics and build strategy on how Campari UK will show up at LWC / C&C Group regional trade shows, organising branded stands and marketing materials
Direct account management for a portfolio of London Regional wholesalers
Delivering accurate financial and volume forecasts
On-going evaluation of customer terms and activation to maximise ROI and provide future recommendations
Identify sales volume / value growth opportunities through ongoing analysis of customer and market performance
Ability to influence key customer stakeholders to secure distribution, new and improved feature and new business
To work cross functionally with the wider Campari UK team, including Customer Marketing, Finance and Brand teams
Key Relationships
Reporting Lines:
Reports to National Account Controller Wholesale
Other Internal Relationships:
Wider Commercial team
Customer Marketing team
Marketing team
Finance team
Customer Services
Supply chain
External Relationships:
Customers in account base (and their field sales teams)
Agencies
Sales data partners
Experience and Skills
Experience:
Minimum 3 years of sales experience in the UK drinks industry / FMCG
Solid account management experience with track record in successful negotiation and category understanding
Experience working with wholesale customers
Good understanding of how to develop business via customer online platforms
Skills:
Excellent relationship-building and communication skills
Strong analytical skills and ability to derive insight from data
Robust commercial understanding, good numerical and analytical skills
Strong negotiation skills
Ability to interact at and deliver change through different levels
Team player also being able to work independently
Ability to influence peers/stakeholders and senior management both internally and externally
Proficient in using MS Office applications
