Key Account Manager - South

Brewing the world’s most loved beers and building brands consumers love, AB InBev is where ownership, ambition, and action thrive. We empower you to dream big, lead change, and create a long-lasting legacy. We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work.

That’s Who We Are: Come and OWN IT.

What’s in it for you:

• Benefits for you and your family to help your physical and mental health
• Competitive parental leave and pension double contributions
• 25 days holidays per year
• Employee benefits to help your physical and mental health and overall well-being (travel insurance, gym memberships, discounted services, dental, etc.)
• A beer allowance to enjoy our brands
• 2 volunteer days a year to support your local community
• 4 employee networks to support diversity and inclusion
• Global Bonus
• WPA Private Medical Care
• 26 weeks paid leave for primary caregiver

The On-Trade is the most dynamic and fast-moving sector within our UK business. Our National Independent Free Trade (IFT) and Managed Pub Co accounts are among our fastest-growing partners in the On Trade ledger. Managing these customers provides invaluable experience, opening doors to future opportunities within Budweiser Brewing Group and the wider FMCG sector.

The Role:
As a Key Account Manager – South UK, you will own and grow multiple Head Office relationships with some of the country’s most strategic operators. You’ll negotiate Joint Business Plans (JBPs), drive commercial initiatives, and execute brand strategies. This role combines strategic thinking with hands-on execution, requiring you to balance customer needs while identifying opportunities for profitable growth.

A critical part of this role is cross-functional collaboration — you will need to work closely with regional Field Sales teams and provide the necessary visibility to internal stakeholders to ensure strong execution. Attention to detail, commercial acumen and a strong ability to influence will be key to success.

Key Responsibilities:

• Own and manage the Head Office relationships – from Head Office to Field teams.
• Lead commercial negotiations and execute JBPs to drive mutual growth.
• Monitor performance against KPIs and contribute to weekly/monthly business reviews.
• Activate brand plans through trade marketing and sales team engagement.
• Support regional Account Managers in executing field sales strategies.
• Develop a deep understanding of your customers business to become their #1 Partner.
• Be a Brand Ambassador – representing Budweiser Brewing Group with confidence and credibility.

What We’re Looking For:

• We want a bold, ambitious & commercially driven individual with a winning mindset & strong relationship-building skills.
• Proven commercial experience (Account Management, Sales, or related roles).
• Strong negotiation and influencing skills.
• Strategic and analytical thinker – comfortable owning a P&L and balancing profitability with growth.
• Ability to manage complexity and thrive in a fast-paced, results-driven environment.
• Excellent communication skills and the ability to develop strong internal & external networks.
• Proficiency in Excel & PowerPoint for data analysis and presentations.
• Entrepreneurial spirit – proactive, solutions-focused, and eager to take ownership.

Why build your career with us

We recruit for mindset, ambition, cultural fit, and growth opportunities.

UNIQUE CULTURE

We are proud to be part of something bigger than ourselves and are passionate about building upon our company’s long legacy. We believe in collaboration and candor, which results in a dynamic culture with open communication.

BRANDS EVERYONE LOVES

We are part of the collective, global history of beer. We are the proud makers of more than 500 iconic brands, from beloved international classics to local favorites.

GROWTH OPPORTUNITIES

Our people grow at the pace of their talent. We empower our people to learn, expand their perspectives, and unlock career growth. In an environment where commitment to excellence pays off, our people are able to deepen their impact and create a long-lasting legacy.