Account Manager – Fine Wine Merchants
To manage and develop the Fine Wine Merchant sector within the Specialists Channel in order to achieve MHUK’s key KPIs (volume, profit, market share & distribution targets) across our Champagne, Still Wine & Spirits portfolio. Responsible for executing excellently in a way that is true to each Brands DNA and in line with the Company’s strategy & values. Develop consistent performance metrics in a continued effort to reinforce our Brand positioning across the Channel whilst remaining agile in the backdrop of a dynamic market. Look to drive efficiencies across the
sales sector whilst also acting as an ambassador for your customer base internally.
- To develop and execute a sales strategy to achieve brand plan, distribution, and revenue growth objectives.
- To manage the P&L within the sector effectively and precisely. Taking ownership of the monthly and annual sales forecast in the internal commercial planning tool (Anaplan).
- To effectively use all the business tools available to plan, monitor, report and analyse account and market performance. Sharing regular feedback with the business.
- Have a clear understanding of how our Prestige portfolio is performing across the secondary market and sharing these insights across the wider business.
- To confidently write wine & spirits offers whilst monitoring sell through of new vintage releases.
- To manage, implement and evaluate prestige rarity allocations for targeted accounts.
- Ensure timely completion of relevant commercial admin (pricing changes, new line admin, invoice processing).
- Build strong network within current customer base whilst having a business development mindset to look for further opportunities for growth.
- Identify new partners to broaden distribution across the portfolio.
- Develop joint business plans with regular business reviews across the top strategic partners.
- To host and entertain key sector individuals at MHUK events and tastings.
- Confidently network and act as an ambassador for our Brands across the customer base.
- Work cross functionally to identify opportunities to maximise Brand visibility within the customer base. Also acting as an ambassador for your customers internally to ensure the right share of voice.
- Understand customer issues and concerns with a solution orientated mindset.
- Support the wider team on insights across the Prestige market and taking lead on new vintage releases.
- Effectively manage both internal and external stakeholders at all levels.
Professional Experience & Know How:
- Thorough understanding of the Fine Wine Merchant sector and secondary market.
- WSET Level 3 in Wine as a minimum.
- Previous sales & business development experience.
- Experience of managing prestige wine brands / exposure to luxury brands.
- Microsoft Office literate – Excel, Word & Power point.
- Negotiation & P&L Management skills.
Languages:
- English
- Knowledge of another language is a plus but not mandatory.
Personal & Interpersonal Skills:
- Customer centric.
- Business development mindset.
- Well organized with high attention to detail.
- Deep understanding of luxury and lifestyle.
- Ability to manage complexity and ambiguity.
- Clear communication skills.
- Driven, energetic, passionate and a self-starter.
- Stakeholder management and networking.
- Team player.
- Cross functional working.